Your brand deserves better than DIY. Transform your brand in just one day.
- Nicola McMillan
- May 5
- 3 min read
As a business owner, you've likely noticed a common challenge: amazing businesses with fantastic products and services that somehow remain invisible to their ideal customers.
Why does this happen? Let’s get into it.
The Missing Piece In Business Success
Think about the businesses you remember, recommend, and return to. What makes them stick in your mind?
It's rarely just their product or service alone. It's the consistent feeling you get from every interaction. It's their distinctive visual presence. It's the way they speak to you and make you feel understood.
That's the power of strong brand foundations – and it's exactly what we'll be building at my upcoming Brand Brilliance Workshop.
What Are Brand Foundations, Really?
When I talk about brand foundations, I'm not just meaning a pretty logo or a catchy tagline (though those matter too!).
True brand foundations go deeper. They include:
Your unique value proposition (USP) that differentiates you from competitors
A clear understanding of who your ideal customers truly are
An authentic brand story that creates emotional connection
Visual elements that consistently represent your business
A distinctive brand voice that builds trust and recognition
Without these foundations, your marketing efforts often feel bitty, your customer base remains unpredictable, and income is always fluctuating. You are maybe chasing sales every month.
Transforming Your Business in One Day
That's why I've created the Brand Brilliance Workshop – a full-day intensive designed specifically for business owners who know they offer something valuable but struggle to stand out and want to grow/earn more money.
What to Expect at the Workshop
On Wednesay, 28th May, a small group business owners will join me in a stylish private venue in Glasgow for a day of focused brand building.
From 10am to 4pm, we'll work through each element of your brand foundations using my proven framework. You'll leave with:
A Brand Foundation Workbook for your business
A professional headshot from our brand photographer Sherrie
A clear action plan for implementing your new brand foundations
Renewed confidence in how you present your business
Connections with fellow business owners
A goodie bag
And yes, we'll fuel all this creative work with a delicious two-course lunch & pastries!
Real Results from Real Business Owners
"I finally have clarity on what makes my business different. My enquiries have increased since implementing what I learned."
"Creating content for social media used to be so stressful. Now I know exactly what to say and how to say it. It's saved me hours every week."
"The confidence I gained from having proper brand foundations has allowed me to raise my prices. Customers aren't even blinking at the increase."
Is This Workshop Right For You?
The Brand Brilliance Workshop is perfect for small business owners who:
You don't stand out from the competition
Feel their current branding doesn't reflect their true worth
You are losing sales to your competitors
Your brand doesn't reflect your expertise
Want to stop competing on price and start competing on uniqueness
Know they offer something valuable but struggle to articulate it
If that sounds like you, I'd love to have you join us.
Secure Your Spot Today
With limited spots available, the Brand Brilliance Workshop will fill quickly.
Investment: £197
This includes the full-day workshop, brand workbook, professional headshot, two-course lunch, and follow-up support.
I can't wait to help you build the brand foundation your business deserves.
Have questions about the workshop? Feel free to reach out directly at hello@nmcreates.co.uk
About the Author: Nicola is a graphic designer who specialises in branding and loves to help business owners like you with custom branding solutions that give you the confidence to charge what you're worth and be seen as the expert. With over 14 years experience and recently won an award for her unique services.
Comments